Tag: marketing

The average transaction price (ATP) for new vehicles is forecast to increase 2.4% year over year, reaching $35,932 as of ...

As the year draws to a close, it’s natural to start thinking about gratitude — holiday travel, social media feeds ...

Westlake Financial Services will start originating loans in Canada in the first quarter of 2020 via a newly inked deal ...

SAN DIEGO — Technology is changing the way lenders engage with their customers, prompting lenders to hone their value propositions, ...

Ally Financial's executive director of social media and marketing innovation will delve into social media risk at the Auto Finance ...

Welcome to the personalization revolution. Generic campaigns and mass-market offers are approaching obsolescence as marketers in all industries, including financial ...

Auto Finance News is calling on the thought leaders in auto finance to join the speaker roster for the first ...

From the January issue:  Aligning customer experience initiatives with the proper demographic is essential for lenders, and there are ways to ...