HyreCar’s senior vice president of strategic partnerships is slated to discuss strategies for making subscription products work during a March 10 presentation at the second annual Auto Finance Sales & Marketing Summit.
The presentation will feature Brian Allan of HyreCar, a mobility-as-a-service carsharing marketplace. The session will offer strategies on how to make your brand a household name and how to find customers outside the traditional rideshare economy. It will also delve into where lender and dealer partnerships can create efficiencies in the subscription service space.
The event will also feature sessions that explore social media marketing, using your value proposition to stand out from the competition, and roundtables for close-knit discussions around successful sales and marketing operations.
As the industry’s news source, Auto Finance News is dedicated to uncovering pressing issues that sales and marketing teams tackle on a day-to-day basis and offers insights for how to improve. This event will bring together the best and brightest minds in sales and marketing to share strategies and personal experiences to shine a light on these important parts of the auto lending and leasing process.
To learn more — or to register — for this year’s event, visit the Auto Finance Sales & Marketing homepage here.