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AFS: CU Direct execs to discuss reigniting auto industry

The Auto Finance Summit returns as a virtual event Oct. 20-22

Amanda Harris

The COVID-19 pandemic forced many auto lenders to pivot to online sales and contactless delivery as origination volumes dropped. With months of sales volume lost, lenders need to prop up their dealer partners to help reignite sales. CU Direct’s Aleks Bogoeski, vice president of strategic alliances, and Ken Potter, senior vice president of dealer sales, will discuss  strategies for reigniting the auto industry at 2:45 p.m. on Oct. 21 during the Auto Finance Summit, which returns as a virtual event Oct. 20-22.

Following the presentation, attendees will have the opportunity to participate in an interactive discussion with live polls in an open forum and are encouraged to share their thoughts on strategies for better serving dealer-clients. 

CU Direct provides lending technology solutions for more than 1,100 credit unions and 14,900 dealership partners. Bogoeski has served as its vice president of strategic alliances for more than two years. Before his current role, Bogoeski co-founded the California-based AutoGravity Corporation, a fintech startup, where he built the company’s sales strategy and team while implementing a strategic plan for launch and expansion into new markets.  

Potter joined CU Direct more than a year ago, after holding various leadership roles in the auto finance industry. He has served as president of T2 Modus, an automotive marketing company, and as vice president of CarSaver, a new and used-vehicle online marketplace that partners with Walmart.

To join this timely discussion about ways lenders can continue to support their dealer partners, register for the Auto Finance Summit here.  

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