ATLANTA — Powersports lender ThunderRoad Financial is adding capabilities to its dealer interface to improve financing processes and mitigate rising fraud. “We’re taking feedback from car dealers and are building on our [platform] because it wasn’t up to our [dealers’] standards,” Kristi Mercier, chief operating officer at ThunderRoad Financial, said on Sept. 16 at the Powersports Finance Summit. Lenders must remain receptive to feedback and adapt as clunky software frustrates both dealers and buyers, she said. […]
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