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HDFS SVP Root named Harley CFO, other staff moves

Staffing shuffles within the auto finance industry

Simon Pinter, Riley Wolfbauer

Harley-Davidson appoints Root as CFO  Harley-Davidson on June 27 named Jonathan Root as its new chief financial officer effective immediately.  Jonathan Root, CFO, Harley-Davidson Root joins Harley-Davidson from its in-house lender, Harley-Davidson Financial Services (HDFS), where he served as senior vice president since April 2020, according to LinkedIn. In that role, Root was responsible for Harley-Davidson’s motorcycle retail lending strategy, branded credit […]

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