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PowerSports Finance News

PowerSports Finance News

Boat sales rose in June in line with seasonal trends, but elevated gas prices and macroeconomic uncertainty continue to hurt

MarineMax’s finance and insurance product revenue declined on weaker sales in the fiscal third quarter of 2026, though the marine

Harley-Davidson Financial Services’ originations rose in the second quarter on increased motorcycle sales in North America. Retail loan originations rose

Powersports Finance News is pleased to announce that Nick Waddell, general manager at Cycle Springs Powersports, will join a discussion

Credit Union Auto Lending Surges

David Thompson

RV News

RV dealerships are investing in e-contracting and analytics as softer demand pressures the market. RV registrations in the United States

MarineMax and OneWater Marine reported lower revenue in the fiscal second quarter, as finance and insurance and a higher-margin product

Marine News

General Motors Co. plans to cut hundreds of salaried workers from its information technology ranks in an effort to trim

Polaris’ sales rose in the first quarter, especially in North America, as shipments and pricing improved compared to Q1 2025.

ON-ROAD News

Massimo Group delivered gross margin growth despite a decline in revenue in fiscal 2025 amid a deliberate pullback in wholesale

AI is poised to be a differentiator across powersports retail and finance as dealers, lenders and manufacturers look to improve

OFF-ROAD News

Polaris’ sales rose in the first quarter, especially in North America, as shipments and pricing improved compared to Q1 2025.

HorsePower Financial Services has extended its credit facility with Pier Asset Management as it looks to broaden access to powersports

Power Sports News

Boat sales rose in June in line with seasonal trends, but elevated gas prices and macroeconomic uncertainty continue to hurt

MarineMax’s finance and insurance product revenue declined on weaker sales in the fiscal third quarter of 2026, though the marine

Harley-Davidson Financial Services’ originations rose in the second quarter on increased motorcycle sales in North America. Retail loan originations rose

Powersports Finance News is pleased to announce that Nick Waddell, general manager at Cycle Springs Powersports, will join a discussion

Suzuki Marine USA promoted Brandon Cerka this month to executive vice president of sales, marketing and service in one of

EV manufacturer Lightship is adding consumer finance options for its electric-assist RV trailer as the startup ramps production in the

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Market Data

Auto Loan Rate Index

Today

6.85%

+0.15%

Lease Penetration

MTD

28.4%

+2.1%

Subprime Approvals

MTD

42.7%

-1.3%

Days to Finance

MTD

718

+3

Days to Finance

MTD

38

+2

Days to Finance

MTD

142 bps

-8

Last updated: March 30, 2026, 2:45 PM EST

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