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Ford commercial trucking arm eyes increased software attachment

Software, services take expected to be 20% of overall profit by 2026

Joey Pizzolato

Ford Pro, Ford Motor Co.’s commercial trucking arm, is looking to double its software attachment rates by 2026 as the OEM continues to ramp its market share dominance. Ford Pro has about 12 million commercial trucks and vans on the road, with approximately 30% of them connected with embedded modems, Ford Pro Chief Executive Navin […]

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