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J.D. Power predicts flat retail sales of 13.6M units in 2026, declining retailer profit

J.D. Power Auto Summit 2026

LAS VEGAS — Retail auto sales industrywide are expected to stay flat in 2026, benefiting from lower interest rates and higher lease returns, but challenged by tighter subprime credit availability and the EV tax credit removal. U.S. retail auto sales are projected to total 13.6 million units in 2026, the same as in 2025, Thomas […]

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