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AFIS 2021: Tricolor leverages AI, data and analytics to prop up conversion rates

The subprime lender has seen a 17% increase in conversions

Joey Pizzolato

Tricolor Auto Acceptance is leaning on its vast network of data and analytics to push up its conversion rates at its dealerships with targeted offerings to consumers. The Dallas-based subprime lender has seen a 17% lift in conversion rates at dealerships by utilizing AI Point of Sale, an artificial intelligence-powered point-of-sale software that allows consumers […]

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