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MotoLease Aims to Increase New-Vehicle, Prime Leasing Mix

Natalie Mattila

LAS VEGAS — MotoLease LLC would “love” to lease more new vehicles, but expanding its new-vehicle mix requires consumer encouragement from the dealers, Chief Executive and co-Founder Maurice Salter said at PowerSports Finance 2017 recently.

In order to advance new vehicle leasing — and prime leasing — dealers need to encourage people to look at it as an option, Salter said.

“Anything that is new is going to have a caution,” he told attendees. “As far as new vehicles and prime customers, I don’t know how many people lease a car but half of you do according to lease statistics, and most of you have good credit. Why are you leasing? You want a new car in a few years.… That’s same with prime motorcycle customers; they want a bike every two to three years.”

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