Spotlight
GM Financial revamps strategy for digital revolution
GM Financial’s revamped digital marketing strategy is the result of greater collaboration with General Motors. At the helm of marketing...
A focused sales strategy is critical to Wells Fargo’s comeback
Wells Fargo Auto is making a comeback, and Head of Retail Sales Ryan Foxx is in demand and in control....
Behind the scenes of a startup incubator
Mike Logozzo, head of the Americas region at applied innovation consultancy L Marks, knows a thing or two about fintech...
An inside look at Mazda Financial Services
With more than a decade at the helm of sales and marketing initiatives at Toyota Financial Services, Group Vice President...
CTO talks flexibility, fintechs and finishing first
Farm Bureau Bank has had proprietary technology in place since the late 1990s, but Chief Operations Technology Officer Mark Cromer...
CTO talks flexibility, fintechs and finishing first
Farm Bureau Bank has had proprietary technology in place since the late 1990s, but Chief Operations Technology Officer Mark Cromer...
Bank of America balances high-tech, high-touch [Spotlight]
Bank of America’s customer experience blueprint hinges on a delicate balance between technology and humans. “We call it the high-tech...
Member-focused strategy drives PenFed’s product innovation
Ivan McBride is competitive, and it’s easy to understand why. He played professional baseball for the Cleveland Indians before starting...
