American sportbike manufacturer EBR Motorcycles launched a floorplan financing captive, EBR Motorcycles Floorplan Program, on July 22, after difficulties securing a partner quickly enough to provide inventory financing to dealers, said Steve Smith, the OEM’s chief executive.
“We need to get more of our products out into the showroom,” Smith said. As a smaller manufacturer, sometimes the interest rates offered by the major floorplan financiers are “a bit too high, or just not viable at our current volumes,” he added.
