Auto Finance News is running an article in their July 30th issue regarding my new business venture: RFC Capital Holdings. For those of you who have been wondering what I have been up to the past few years, please read the Auto Finance News article. As an FYI, I will be reaching out to my many auto finance associates and friends for business services, but please don’t wait to hear from me as I am extremely busy just now. Please contact me via email at [email protected] if interested some partnering opportunities or visit one of my company websites to see what I’m up too: www.rfcmgt.com www.culendermanagement.com www.lendersystems.com Looking forward to mutually beneficial relationships.
I certainly prefer to see financing subventions rather than rebates. Rebates seem to cheapen a brand more than subventions. Rebates certainly impact resale values to a greater extent. Zero percent is a strong incentive to buy but it is no substitute for short term leasing, especially in the case of luxury and near luxury brands.
It seems to me that shortening the term is a critical component of what an OEM should be trying to accomplish. And with a lease, the lender gets to hold title and take depreciation. And leases still burnish a brand rather then tarnish. I wonder if zero percent is easier to accomplish than leasing in today’s credit environment?