A Look at How Chrysler Capital Incentives Stack Up

Chrysler Capital has been up and running from two months, and its incentives appear to be relatively on par with those of other captive finance companies. As expected, the dedicated financier for Chrysler, Dodge, Jeep, Ram, and Fiat dealers goes slightly longer on term ― with a 0%, 72-month offering, in some cases. On leasing, which is a new segment for Chrysler Capital backer Santander Consumer USA, deals appear to be somewhat more expensive.

Here’s a sampling:

• Chrysler is offering 0% APR for 60 months on the Town & Country minivan and on the Dodge Caravan. Toyota offers a similar incentive on the Sienna, though Honda’s rate on a 60-month loan for the Odyssey is 0.9%.
• Consumers can snare a 0% loan with a 72-month term on a Chrysler 200, though Ford Fusion buyers can only secure no-interest financing for as long as 60 months. To boot, Chrysler is offering a $1,000 cash bonus in addition to the APR financing, while Ford’s $750 rebate would replace the APR financing.
• As for leases, Chrysler’s offering a 36-month lease on a Dodge Durango for $359 a month, plus $2,999 due at signing. GM, meanwhile, is offering a comparable term lease on its Chevy Traverse for $259 a month, with $2,139 due at signing.

Since its May 1 launch, Chrysler Capital was responsible for 21% of the consumer loans and lease originations at Chrysler Group’s 2,500 U.S. dealerships.