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In 2012, the country’s 10 largest auto lenders utilized Twitter mostly to address customer needs.
Fast forward four years, and Auto Finance News is back perusing Twitter accounts, this time of the Top 5 largest auto lenders, as ranked by the 2015 Big Wheels Auto Finance report. Admittedly, we weren’t disappointed with what we found.
The outcome: lenders seem to utilize Twitter to entertain, engage, and create a community for their followers, rather than just talk finance.
Auto lender Arivo Acceptance wanted to develop new software faster, so it enlisted a group mainly comprised of interns with...
Extra-long car loans can lower consumers’ monthly payments, but they also keep dealers from selling vehicles to those customers for...
Alternative asset management firm Bayview Asset Management in the past five years has purchased about $25 billion in auto collateral through bulk...
Luxury vehicle dealerships are fighting a rapidly growing scam in which fraudsters impersonate delivery companies to steal vehicles. Kalamazoo, Mich.-based...
David Thompson
David Thompson
David Thompson
