Hyundai Capital Canada Inc. is getting up-to-speed with its digital offerings.
The Canadian captive partnered with U.S.-based ChannelNet to create a dealer portal and customer lifecycle management program, the companies announced this morning.
Through the partnership, ChannelNet will build a “self-service, one-stop” digital portal for Canadian Hyundai and Kia dealers. “The portal will provide dealerships with critical content, data, and transactions designed to help dealers retain more Hyundai and Kia customers and cut operational costs for HCC,” according to a company press release. Hyundai’s North American financing arm, Hyundai Capital America, has also renewed a three-year partnership with ChannelNet in April 2014.
Hyundai Capital Canada, launched in Jan. 2015, currently does not feature a dealer portal on its website. In fact, the site has only two tabs — Our Company and Careers — with the following message on the homepage:
“We’re just getting started, but you can get a better idea of where we’re headed by checking out our sister companies—Hyundai Capital America and Hyundai Capital Services (HCS) in Korea.”
HCA shares “strong ties” with its global affiliates, Chief Financial Officer Sean Kong told Auto Finance News. “Hyundai Capital in Korea hosts several site visits and best-practice sharing trips. On top of those, we have a Global Exchange Program where employees can work in another country for anywhere from three months to two years,” he said. “Last year we had employees take short-term assignments in Korea, China, and Germany, and we’re taking in employees from Korea and China.”
Technology and customer experience have been a “transformational” focus in the Canadian market, according to a recent State of Automotive Lending and Leasing survey by PwC. “As a main trading part of the US, Canada is experiencing a recovery in demand. Respondents reported 71% of originations were via digital methods, second only to Japan,” the survey said.
Learn more about the tech and disruption in the industry at Auto Finance Innovation 2016, May 11 in Fort Worth, Texas. Visit www.autofinanceinnovation.com and to learn more about the Auto Finance Risk & Compliance Summit, visit www.afrcs.com
