Ashley Cooper, senior group manager of retail finance sales and marketing at Yamaha Financial Services, and Jason Davis, dealer relations manager and head of sales at MotoLease, will discuss capitalizing on increased consumer demand on Oct. 26 at 10:10 a.m. at the Powersports Finance Summit at the Wynn Las Vegas.
Cooper and Davis will join ThunderRoad Financial Chief Executive Donal Hummer Jr. to discuss balancing inventory and growth strategies amid a rush of consumers new to the powersports market, which accounted for 50% to 70% of powersports sales in the past year.
Cooper has been with Yamaha since 2008, and in the powersports industry since 2004. He started at Yamaha as a field support manager, then served as a customer support group analyst before taking on his current role in 2016.
MotoLease welcomed Davis to its team in 2015, when he first joined the powersports industry. He has served as the head of sales and dealer relations manager for the powersports lender for six years.
The Powersports Finance Summit offers attendees networking opportunities and an in-depth look at the market, including the state of the industry post-pandemic, compliance, surging vehicle values, taking on new technologies and lender-dealer relationships.