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Polaris Retail Finance Penetration Set to Rise in 2Q After Slow Start in 2017

Natalie Mattila

Polaris Industries Inc.’s retail finance approval and penetration rates were down but relatively unchanged so far this year — despite the OEM’s decision in January to shutter the Victory Motorcycles brand. However, retail financing could tick up this quarter amid increased finance promotions.

Retail finance approval rates are at 59%, down from 61% in the fourth quarter 2016,  according to the OEM’s mid-year investor’s report released last week. Retail finance penetration rates also dropped slightly, reaching 31% compared with 33% at the end of last year.

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