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PrimaLend Capital Partners, CEO Mark Jensen sued for $45M

Prime Asset suit alleges BHPH firm pressured it into buying failing portfolios

Auto lender and servicer Prime Asset is suing PrimaLend Capital Partners, alleging the buy here, pay here lender forced it to buy more than $17.2 million in failing dealership portfolios. The complaint, filed Jan. 7, alleges PrimaLend and Chief Executive Mark Jensen enacted “widespread abuse” toward Prime Asset, forcing it to buy “distressed notes from […]

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