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Inside Capital One’s card-based lead generator 

‘Muse’ tech provides inventory, prequalification access to consumers 

Amanda Harris

Capital One Auto Finance is improving dealer lead generation by allowing sales associates to share available inventory and monthly payment calculations with consumers by tapping a card to their phone.   The McLean, Va.-based bank has invested about $750 million into its Navigator Platform, including the latest innovation, Muse, Sanjiv Yajnik, president of financial services at Capital […]

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