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Consumer Sentiments
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APR 48 Mos.
Online used-car retailer Vroom is gearing up for the big game with its seller-focused Super Bowl LVI ad. In its choreographed Broadway-themed song-and-dance commercial, Vroom “illustrates the rollercoaster of emotions that car sellers feel when they find a buyer, typically on a peer-to-peer site, who ultimately backs out on the transaction,” Vroom Chief Marketing Officer […]
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Auto lender Arivo Acceptance wanted to develop new software faster, so it enlisted a group mainly comprised of interns with...
Extra-long car loans can lower consumers’ monthly payments, but they also keep dealers from selling vehicles to those customers for...
Alternative asset management firm Bayview Asset Management in the past five years has purchased about $25 billion in auto collateral through bulk...
Luxury vehicle dealerships are fighting a rapidly growing scam in which fraudsters impersonate delivery companies to steal vehicles. Kalamazoo, Mich.-based...
David Thompson
David Thompson
David Thompson
