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Highly desired and highly priced: The snowmobile market has no chill

Supply chain constraints crunch one of powersports’ most niche segments

Whitney McDonald

The snowmobile industry is experiencing all-too-familiar inventory crunches despite its unique sales model and hyper-niche consumer base as heightened demand and appreciating vehicle prices continue to affect the automotive and powersports industries alike. Manufacturers and dealers are ditching incentives and selling snowmobiles at manufacturer’s suggested retail price (MSRP) as demand drives sales, Octane Chief Revenue Officer Mark Davidson told Auto […]

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