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East Texas Dealer Eyes Lenders to Bulk Up Millennial Loan Approvals

Natalie Mattila

millenniums-picture-2-300x300Ross Motorsports is on the lookout for lender partners, particularly those with financing programs for millennial buyers, in an effort to boost approval rates, said newly promoted General Manager Ryan Williams.

The Lufkin, Texas-based dealership sells Arctic Cat Inc., Yamaha Motor Corp., and American Honda Motor Co. brand vehicles. Ross Motorsports does business with seven powersports lenders, with another one in the works.

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