Dealers want “set contacts” for each of their lender partners to avoid speaking to different representatives every time they call about a loan or lease deal.
That is one of the key takeaways from interviews with six Freedom Powersports’ dealerships.
“For example, we found that when you are trying to get an approval amount increase with [one of our lenders], you can keep calling and talking to different people until someone gives you what you are asking for,” said Jake Robison, general sales manager of Freedom Powersports Decatur, Texas. “There is no consistency between representatives.”