Tag: ThunderRoad Financial

The powersports industry so far in 2025 has grappled with mixed sales and consumer demand as prices rise, inflationary pressures ...

The Powersports Finance Summit awarded the recipients of the 2025 Powersports Finance Achievement Awards in Columbus, Ohio on Sept. 24. ...

Motorcycle sales surged at the 85th annual Sturgis Motorcycle Rally in August, indicating sustained consumer demand despite tariff-induced headwinds. Retailer ...

Powersports Finance News is pleased to announce that ThunderRoad Financial Chief Executive Donal Hummer and Chief Operating Officer Kristi Mercier ...

The auto industry is benefiting from short-term sales demand driven in part by looming tariffs, but is bracing for the ...

While tariffs haven’t directly affected pricing on powersports equipment, they have led to increased incentives. Some cash rebates rose and ...

Powersports lender ThunderRoad Financial is eyeing multiple forward-flow agreements in 2025 amid larger efforts to revamp its funding strategy and ...

Powersports lender ThunderRoad Financial has garnered strong recoveries on difficult-to-find motorcycles, prompting the lender to pursue units even years after ...