Tag: Dealer News

As baby boomers continue to age out of the industry -- replaced with millennial buyers -- manufacturers like Harley-Davidson Inc. ...

LAS VEGAS -- As the powersports finance demographic shifts to millennials, lenders are brainstorming ways to target these consumers, according ...

LAS VEGAS — As competition in powersports finance heightens, some lenders are extending terms mirroring a trend in auto finance, Brian ...

Via Wikimedia Commons Regions Financial Corp. continues to see declines in its auto portfolio amid a repositioning away from third-party ...

Pictured, from left, are: William Hoffman, moderator; Lyndon Elam, VP, Retail Sales, Marketing, and Operations Yamaha Motor Finance Corp. USA; ...

Dealer Direct added another manufacturer partner to its network last month, the off-road utility vehicle manufacturer American LandMaster, Powersports Finance has learned. The partnership ...

Dealer Direct continues to increase its concentration on used financing to serve what many dealers consider an underserved market, Senior Vice ...

Dealer Direct partnered with Royal Enfield North America last month, taking its consumer financing nationwide, Powersports Finance has learned. The companies kicked off the partnership ...