11 powersports finance execs to watch in 2026
The powersports industry so far in 2025 has grappled with mixed sales and consumer demand as prices rise, inflationary pressures ...
Tag: Sheffield Financial
Powersports lenders reimagine tech, buyer programs
Powersport lenders are enhancing technology and buyer programs to improve customer and dealer experiences heading into 2025. Affordability concerns have ...
Synchrony expands BRP financing relationship
Synchrony Financial is providing promotional financing for Canadian powersports manufacturer Bombardier Recreational Products. The lender on Monday added BRP to ...
Sheffield Financial originations grow 21% YoY
Sheffield Financial, Truist Bank’s powersports lending arm, logged double-digit growth in originations during the second quarter. Winston Salem, N.C.-based Sheffield ...
BRP Q1 revenues hit record $2.4B
Canadian powersports manufacturer BRP posted record first-quarter revenue due to increased volume and pricing alongside a favorable product mix despite ...
Sheffield Financial taps into growing on-road, golf cart demand
Demand for on-road motorbike and golf cart financing is growing, creating an opportunity for powersports lender Sheffield Financial to gain ...
Powersports lenders look to expand applicant pool
LAS VEGAS — Powersports lenders faced with hard-to-fill employee roles are leaning on interns, retirees and employee referrals as competition ...
Truist Bank auto credit portfolio inches up YoY as yields fall
Truist Bank’s indirect auto portfolio inched up at the close of 2021 as yields on indirect auto loans and indirect ...
