Daimler Showers Customers With $100K in Rebates

How does a $100,000 rebate sound? Don’t be so quick to jump up and down; you first have to purchase an ultra-luxury vehicle.

Maybach, Daimler’s luxury brand, is hoping to increase sales by offering the six-figure rebate amount to buyers of its Type 57 and Type 62 sedans, which sell for $376,300 and $416,200, respectively.

The big discount comes on the heels of Daimler’s decision to kill the Maybach brand at the end of the model year. According to a Forbes report, “Daimler has not turned a penny profit on Maybach since 2002 when it was introduced.” Mercedes-Benz, also part of Daimler, will debut a new version of its top-of-the-line S-Class sedan later this year to help fill the spot, reports say.

Just some of the luxuries that come equipped on the Type 57 are a V-12 engine, hand-fitted leather seat trim, hand-polished wood and leather trim on nearly every surface, a Bose sound system with 21 speakers, and a rear audio-visual system with dual video monitors and a DVD player. The Type 62 has the same engine and features, but employs a longer wheelbase for more interior space.

The sales incentive is reportedly good through yearend, so there’s still time to save up.