Rewriting the Golden Rule: A Fresh Approach to Tailored Marketing Strategies

From the May issue: Prominent technology companies hailing from the heart of Silicon Valley are changing the way consumers shop — and the ease and efficiency with which these companies sell their products is prompting the auto finance sector to up its game. Amazon pushes related products to consumers when they purchase a product on […]

• Bianca Chan and Joey Pizzolato
• May 9, 2019
• Features, Operations, Sales & Marketing, Strategy, Technology

Auto Finance Accelerate 2019 Unveils Slate of Speakers From Chase Auto, Ally, Hyundai Capital

Auto Finance News is proud to welcome a slate of diverse speakers to this year’s spring event, Auto Finance Accelerate 2019, to be held May 13-16 at the Omni San Diego. The speaker faculty is quickly expanding with the addition of several top captives and banks. Chase Auto’s Chief Marketing Officer Melinda Welsh will kick off […]

• Nicole Casperson
• April 10, 2019
• Compliance, Credit Performance, Innovation & Mobility, Operations, Risk, Sales & Marketing, Strategy, Technology

Wells Fargo Exec to Explore ‘Amazon Effect’ at Inaugural Sales & Marketing Summit

Eric Halvorson, head of consumer and team member experience at Wells Fargo Auto, will join a panel discussion at the Auto Finance Sales & Marketing Summit about how the “Amazon effect” is changing lenders’ customer service strategies. The session will take place May 13 at 2 p.m. The panel will explore various strategies for satisfying […]

• Joey Pizzolato
• April 8, 2019
• Operations, Sales & Marketing

Auto Finance Accelerate Early Bird Registration Ends This Week

Friday will be the last chance to take advantage of early bird registration prices for Auto Finance News’ week-long event, Auto Finance Accelerate. The series of three events will take place May 13-16 at the Omni San Diego. The success of the Auto Finance Risk Summit, now in its 12th year, and the 4th annual Auto Finance Innovation Summit made way […]

• Bianca Chan
• April 3, 2019
• Innovation & Mobility, Risk, Sales & Marketing, Strategy, Technology

Westlake Exec Joins Speaker Faculty at Auto Finance Sales & Marketing Summit

Westlake Financial Services Senior Vice President of Sales & Marketing Mark Vazquez has joined the  Auto Finance Sales & Marketing Summit speaker faculty to share lender best practices on presenting a company’s value proposition to attract more consumers. Vazquez takes the stage on May 13 at 11:15 a.m. PT for a presentation where he’ll touch […]

• Nicole Casperson
• March 4, 2019
• Sales & Marketing

Chase Auto’s Melinda Welsh Joins Auto Finance Sales & Marketing Summit for Fireside Chat

Auto Finance News will host Chase Auto’s Chief Marketing Officer Melinda Welsh at this year’s inaugural Auto Finance Sales & Marketing Summit for a fireside chat on Monday, May 13, at 9:15 a.m. PT. The one-day event will take place at the Omni San Diego on May 13. Click here for the full agenda. The […]

• Nicole Casperson
• February 19, 2019
• Sales & Marketing

5 Innovative Auto Finance Moves of 2018

A number of auto finance companies rolled out products and services in 2018 that the editors of Auto Finance News found noteworthy, among them: Honcker Adds Insurance to List of App Services Mobile car buying app Honcker added insurance to its platform this year, bringing the company closer to making the entire car buying experience […]

• Monica Melton
• December 31, 2018
• Innovation & Mobility, Sales & Marketing, Strategy, Technology

Auto Finance News Launches Week-Long Event for Spring 2019

Auto Finance News today introduced a new event, called Auto Finance Accelerate. The week-long event series focuses on all facets of auto finance operations including sales, marketing, innovation, and risk. The inaugural Auto Finance Accelerate week will take place May 13-16, 2019, at the Omni San Diego.   Produced by Auto Finance News and Royal […]

• Nicole Casperson
• December 5, 2018
• All Posts, Compliance, Innovation & Mobility, Sales & Marketing