Sales & Marketing | Auto Finance News - Part 3

Used-Vehicle Sales Increase Offsets New-Car Volume Decline

Used-vehicle sales picked up the slack as new-car volume slipped in April, according to fresh data from Cox Automotive. Used-vehicle sales volume increased 3% year over year, while new-vehicle sales fell 1.7%, even with one more selling day than April 2018, according to Cox Automotive’s monthly Manheim Used Vehicle Value Index report. The April SAAR […]

Carvana’s VP of Strategy Talks Customer-Focused Financing at the Auto Finance Sales and Marketing Summit

Carvana’s Vice President of Strategy, Christina Keiser, will join the Auto Finance Sales and Marketing Summit at the Omni San Diego for a dynamic presentation entitled, “Customer First, Facilitating a Seamless Buying and Lending Experience.” The presentation — which takes place on Monday, May 13, at 3:00 p.m. PT — will explore how lenders can […]

Carvana to Buy Used Vehicles Through Honcker Leasing App

Leasing startup Honcker added used-car trade-in capabilities to its mobile app via a partnership established with Carvana in November 2018, Honcker Founder and Chief Executive Nathan Hecht told AFN. Technology integration was completed in February, and the companies officially launched the tool to users last week. With the partnership, consumers can sell their used car […]

Ally Boosts Used Financing to Offset Lower New-Car Sales

Ally Financial Inc. originated $9.2 billion of loans and leases last quarter — a 3.3% year-over-year decline — with used-car originations accounting for 56% of the volume, the company reported in its earnings release. Used originations accounted for 50% of the volume in the prior-year period. Ally originated $5.2 billion of used-car loans last quarter, which reflects […]

Chase Exec Outlines the Intersection Between Women, Marketing, and Auto Finance

Successful marketing hinges on knowing what consumers want — and part of that is knowing who your customers are. Women consumers are responsible for 65% of new-vehicle purchases and service work done at dealerships, Chase Auto Chief Marketing Officer Melinda Welsh noted in a recent blog post. As the number of females at the consumer end of the business […]

Navy Federal to Strengthen Mobile App as Consumer Preference Evolves

Navy Federal Credit Union is looking to bolster its digital presence as members increasingly turn to online channels to finalize the vehicle finance process, company Consumer Lending Product Strategist Jennifer Felts told Auto Finance Excellence. In the first quarter of 2019, more auto loan applications came in via the credit union’s digital channels than its call center and branches. […]

Online Platform Drives 15% of PenFed’s Direct Loan Volume

Online originations have grown to as much as 15% of Pentagon Federal Credit Union’s direct loan volume since TrueCar started powering the credit union’s online car-buying service in early 2016, Ivan McBride, PenFed’s vice president of automotive lending products and sales, told Auto Finance News. “TrueCar’s buying service is a significant piece of our direct […]

Digital Customer Experience Takes Center Stage at Auto Finance Sales & Marketing Summit

Distinguished executives from USAA Bank and CarFinance.com are set to discuss best practices for optimizing the digital lending experience at the Auto Finance Sales & Marketing Summit during a session entitled “Delivering the Digital Customer Experience.” The discussion will take place Monday, May 13, at 4:00 p.m. PT at the Omni San Diego. The panel […]
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