Building and retaining customer loyalty in the digital age [Podcast] | Auto Finance News | Auto Finance News

Building and retaining customer loyalty in the digital age [Podcast]

Technology is playing a more prominent role in auto financing as car buyers increasingly look for lenders to provide digital options for communication and payment. Today, customers expect content to relate to what they’re doing anytime, anywhere and on any device. To that end, captive financier Nissan Motor Acceptance Corp. is meeting customer expectations with its online portal, text communications, and mobile computing applications.
To read more and listen to the podcast, click here.
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