Chat function bolsters SAFCO's collection strategy  | Auto Finance News | Auto Finance News

Chat function bolsters SAFCO’s collection strategy 

© Can Stock Photo / everythingpossible

Subprime lender Southern Auto Finance Co. has experienced communication improvement with its most delinquent customers since implementing a chat function on its website, Chief Executive George Fussell told Auto Finance News, without providing quantifiable details on the increase.  “People don’t really want to face you, so [the chat and text function help with] putting an inquiry out there,” said Fussell. For instance, if a customer […]

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