CDK Global acquires digital auto sales platform Roadster

Integration to streamline online car buying for consumers, dealers

© Can Stock Photo / jamesteohart

Automotive technology company CDK Global this week acquired Roadster, a digital sales platform on which consumers purchase vehicles from dealers. The integration of CDK and Roadster’s capabilities will enable franchise auto dealers to sell new and used vehicles completely online, while allowing consumers to complete their buying process online or in a dealership, Mahesh Shah, […]

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